HISTORY | FRONTIERSMEN | LIVE-ACTION TEASE
“The Men Who Built America: Frontiersmen” spans a formative period of history featuring the first 75 volatile years of the United States – from the American Revolution through the California Gold Rush – where Daniel Boone, Meriwether Lewis and William Clark, John Frémont, Davy Crockett and Andrew Jackson set forth across uncharted land with determination and self-reliance.
Our initial assignment was to create a fully CG teaser to be used for Upfronts. We researched objects that would represent each of the show’s major players such as a compass for the explorers Lewis & Clark and an animal trap for Daniel Boone.
As the creative evolved we created an alternate version of the teaser that includes show footage and was later reworked to become the show’s opening titles. We also designed the show’s logo.
Client: HISTORY | Product: Promo & Open Title Graphics | Role: Concept. Design. Logo Design. Animation. Editorial.
HISTORY | FRONTIERSMEN | GRAPHIC TEASE
LOGO DESIGN
TITLE DESIGN TYPOGRAPHY