A&E | 60 DAYS IN
These days it’s rare to hear of a show concept that has “never been done before” but A&E’s docuseries 60 Days In is truly an original. Seven innocent volunteers enter Clark County Correctional Jail to document their experience in an environment rife with overcrowding, violence, and drug smuggling.
In order to protect the volunteers our challenge was to create a fully graphic promo that did not reveal their identity or location but communicated expository info about the show. We created an abstract environment inspired by concrete prison walls where text is exposed within lines reminiscent of prison bars.
Client: A&E | Product: Teaser | Role: Design. Animation. Music.